The Purpose Behind Babs&Bird

I recently read a quote that successful companies don’t just focus on what they do—they start with why they do it. Their purpose drives every decision, creation, and interaction. As I wrapped up orders tonight, my own mission statement was on my mind... 

Each piece is made wholeheartedly with the intention of spreading joy through art.

This truly is the heartbeat of the brand. One of my favorite parts of this journey is packaging orders. There’s something special about knowing that a piece I created—whether it’s an original painting, print, a notepad, or even a greeting card—will soon be in someone’s hands, bringing them joy. I picture the moment it arrives: a mom tucking a love note into her child’s backpack, a friend sending a heartfelt card, or someone finding the perfect piece of art for their home. These little moments are why I do what I do.

As Babs&Bird grows, I want to keep this mission at the center of everything—because art is more than just paint on paper. It’s a way to spread joy, to remind people they are loved, and to make the everyday feel special. Everyone is going through something, and this is my little way of sharing a joyful, thoughtful moment with the ones you love. I hope that every time you hold a piece from Babs&Bird, you feel that joy too.

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